The Shape of Green
Can beauty save the planet? In Lance Hosey’s new book, The Shape of Green: Aesthetics, Ecology, and Design, he explores design from the standpoint that aesthetics are a compulsory component of sustainability, that “long-term value is impossible without sensory appeal, because if design doesn’t inspire, it’s destined to be discarded.”
In response to global warming, Hosey says, we’re all in a flurry to employ smarter technologies to ensure that we can maintain the status quo—albeit with a reduced environmental impact. What we’re ultimately missing is the crux of what sustainability really is and how we can achieve it in meaningful and fulfilling ways. The key is not necessarily simply achieving peak efficiency, but learning how to effectively combine it with the natural human affinity for art, beauty, and ornament.